Media Sales London from RJN International - No1 for Jobs

Uninstall Windows Media Player 10 and Start Enjoying Your Media

Posted February 1st, 2009 by Ian Peters Windows Media Player 10 has been full of bugs from Microsoft since they offered it as a download from their site. Windows Media Player 9 was nice and simple. Windows Media Player 10 is way too complex and feature-rich that it has taken away from the simpleness of version 9 and ruined itself. Another great media player is Winamp but we won't go into that right now. If you have installed Windows Media Player 10, you can roll back to the version of the Player that was on your computer ...
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HP iPAQ Mobile Media Companion

Posted February 1st, 2009 by Ian Peters Features of HP iPAQ rx3715 Mobile Media Companion - A Quick Review: This "Handheld" from the Hewlett-Packard Co. is designed to capture, save and send wirelessly: Photos, music and video clips. The rx3715 is powered by a Samsung 400-MHz processor and has 152-MB of memory available to the user. This is augmented by a SDIO expansion slot. The latest in the Mobile Media Companion series from HP is equipped with an Infrared port and Bluetooth technology for short range connectivity and with an ...
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Media Star Power Book Review

Posted February 1st, 2009 by Ian Peters Media Star Power: ABCs to Successful TV, Radio, Print & Net Interviews Judy Jernudd MindShelf Publishing 270 North Canon Drive, #1175, Beverly Hills, CA 90210 310-306-6999 June 2003, ISBN: 0-9722398-3-9 194 pages, $14.95 http://www.MediaStarPower.com Judy Jernudd is a former newscaster and television talk show host turned professional speaker and media coach. Her unique background has given Ms. Jernudd the insight into what makes a great media interview and she shares this insight in her book. ...
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Preparing For Your Media Interview

Posted February 1st, 2009 by Ian Peters Preparing For Your Media Interview Media interviews are an important part of an overall public relations campaign. Any size company from entrepreneur to Fortune 500 can benefit from media interviews. Always arrive for a media interview prepared and early. We've seen competent CEOs drown in uncharted media waters. Being unprepared guarantees you won't get asked back. When you are contacted for any kind of media interview ask the following questions: * What is the angle of the interview? * Is ...
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4th Quarter 2003 Publicity = 1st Quarter 2004 Prosperity

Posted February 1st, 2009 by Ian Peters As the year starts to wind down, many businesses and entrepreneurs are making plans and budgets for the year 2004. Those plans could include anything from setting up goals for new products to preparing marketing, sales and PR/publicity campaigns. When it comes to your publicity plan, WHEN you launch your campaign can be just as important to what and how you launch. HOLIDAY PUBLICITY OPPORTUNITIES If your product/business lends itself to increased holiday sales, the next few weeks are a ...
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Is it News? A Manufacturing PR Checklist

Posted February 1st, 2009 by Ian Peters Ranked as the nation's leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) has issued a PR Checklist for manufacturers. Cutler tells the extraordinary stories of manufacturers. According to Cutler, 'There are great companies making great products. There are too many manufacturers and companies serving the manufacturing sector that have simply neglected to tell their story. My goal is to tell these stories in an interesting, dynamic, understandable, and relevant way. ...
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TR Cutler's PR Checklist for Manufacturers Proves Critical

Posted February 1st, 2009 by Ian Peters Ranked as the nation's leading manufacturing journalist and an editor, TR Cutler (www.trcutlerinc.com) has issued a PR Checklist for manufacturers. Cutler tells the extraordinary stories of manufacturers. According to Cutler, 'There are great companies making great products. There are too many manufacturers and companies serving the manufacturing sector that have simply neglected to tell their story. My goal is to tell these stories in an interesting, dynamic, understandable, and relevant way. ...
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Effective media relations - you won't be talking to the media

Posted February 1st, 2009 by Ian Peters The media's role is to package and spread news, current affairs and public interest information to the public. They have great power to shape and influence public opinion, to target and exploit audience reactions, emotions and opinions. Setting up and maintaining good relationships with the media can be of enormous benefit. Effective media relations promote trust and balance between the media and an individual and their organisation. Once you've proved yourself as a useful and dependable ...
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NEWS OR SNOOZE

Posted February 1st, 2009 by Ian Peters A press release can be an effective weapon in the fight for media and public attention. In fact, many businesspeople don't even think twice before writing or ordering a press release, correctly assuming that a release can provide the necessary publicity to boost sales. As much as a well-written press release can do for your image, you need to be sure that your business or product is appropriate for a release. Believe it or not, a press release that isn't truly newsworthy can easily end up ...
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How To Get The Media To Cover Your Story

Posted February 1st, 2009 by Ian Peters There are two big misconceptions that a fair amount of business professionals hold about the media and their attitude towards those in the public relations field. The first misconception is that the media despises anyone in public relations. Some people tend to think that journalists or other news writers prefer to dig up all their stories from scratch, and not get ideas from outside sources. The second and opposite misconception about the media is that they are lazy, and simply print press ...
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The Problem with Advertising

Posted February 1st, 2009 by Ian Peters The Problem with Advertising by Christopher Given Advertising can be a highly effective way to increase your customer or client base when it's done well. But for many businesses it's ineffective, because either ads are badly written, not advertised in the right media - or the ad is okay, but you're paying way too much for the ad space. Yet, businesses keep promoting in the same media, over and over again. This is insane! You must check, and measure an advert's success.! Let's get one thing ...
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